The National Coffee Association of U.S.A. Inc., New York, (NCA), reports that coffee consumption remains strong among Americans. More American adults (66%) are drinking coffee each day than any other beverage — aside from bottled water. Eighty-five percent of past-day coffee drinkers had coffee at breakfast, while 82% drank coffee at home.
In Beverage Industry ’s September 2021 eMagazine, IRI’s Executive Vice President and Practice Leader, Sally Lyons Wyatt, acknowledged the coffee market’s uptick in sales, primarily in the RTD and single-cup segments. “Ready-to-drink and single-cup are the segments driving coffee growth … The easy, convenient nature of brewing a single cup at home has increased in popularity since the ...
Past-day coffee consumption remains strong based on a recent study from the National Coffee Association. Given coffee’s presence in American’s day-to-day life, manufacturers all elevating the experience for those drinking coffee at home.